Email platforms · Guide
Kit (ConvertKit) vs MailerLite Pricing: Paid and Free Plans up to 20,000 Subscribers
Kit Creator and MailerLite Comfort priced at every tier edge up to 20,000 subscribers, the yearly difference in each range, and how far the two free plans go.
Kit, formerly ConvertKit, and MailerLite both price by list size, and both have a free plan. Their paid prices and their free limits are far apart, in opposite directions. This page lines up both.
Free plans
| Kit Free | MailerLite Free | |
|---|---|---|
| Subscribers | Up to 10,000 | Up to 250 |
| Sending | Unlimited email broadcasts | 2,500 emails per month |
Kit's free plan covers a list forty times the size of MailerLite's. Kit lists visual automations and email sequences under its paid Creator plan, so the free plan does not include them. See what MailerLite's free plan includes.
Paid plans: Creator and Comfort
| Subscribers | Kit Creator per month, billed monthly | MailerLite Comfort per month, billed monthly | Lower per month |
|---|---|---|---|
| 1 to 500 | $39 · tier 1,000 | $12 · tier 500 | MailerLite Comfort by $27 |
| 501 to 1,000 | $39 · tier 1,000 | $19 · tier 1,000 | MailerLite Comfort by $20 |
| 1,001 to 2,500 | $59 · tier 3,000 | $33 · tier 2,500 | MailerLite Comfort by $26 |
| 2,501 to 3,000 | $59 · tier 3,000 | $49 · tier 5,000 | MailerLite Comfort by $10 |
| 3,001 to 5,000 | $89 · tier 5,000 | $49 · tier 5,000 | MailerLite Comfort by $40 |
| 5,001 to 8,000 | $119 · tier 8,000 | $69 · tier 8,000 | MailerLite Comfort by $50 |
| 8,001 to 10,000 | $139 · tier 10,000 | $89 · tier 10,000 | MailerLite Comfort by $50 |
| 10,001 to 15,000 | $169 · tier 15,000 | $129 · tier 15,000 | MailerLite Comfort by $40 |
| 15,001 to 20,000 | $189 · tier 20,000 | $159 · tier 20,000 | MailerLite Comfort by $30 |
Official list prices in USD, before tax. Kit checked November 12, 2026; MailerLite checked November 12, 2026.
Up to 20,000 subscribers there are nine ranges. MailerLite Comfort is lower on monthly billing in all nine.
- The smallest gap is from 2,501 to 3,000 subscribers: $59 against $49, which is $120 a year. MailerLite has no tier between 2,500 and 5,000, so a list in this range pays its 5,000 price.
- The largest gap is from 5,001 to 10,000 subscribers: $50 a month, which is $600 a year.
- Sending is not the same. Kit Creator is listed with unlimited email broadcasts. MailerLite Comfort allows ten times the tier size in emails per month.
On yearly billing
| Subscribers (up to) | Kit Creator per year | MailerLite Comfort per year | Difference |
|---|---|---|---|
| 1,000 | $390 | $205.20 | $184.80 |
| 5,000 | $890 | $529.20 | $360.80 |
| 10,000 | $1,390 | $961.20 | $428.80 |
| 20,000 | $1,890 | $1,717.20 | $172.80 |
Kit's yearly price equals ten monthly payments. MailerLite takes 10% off for yearly billing. Of these four sizes, the gap is narrowest at 20,000 subscribers.
Unlimited sending on both
MailerLite's Power plan is the one listed with unlimited sending, under a fair use policy. It is the closer match to Kit Creator on that point.
| Subscribers | Kit Creator per month, billed monthly | MailerLite Power per month, billed monthly | Lower per month |
|---|---|---|---|
| 1 to 500 | $39 · tier 1,000 | $25 · tier 500 | MailerLite Power by $14 |
| 501 to 1,000 | $39 · tier 1,000 | $39 · tier 1,000 | Same |
| 1,001 to 2,500 | $59 · tier 3,000 | $49 · tier 2,500 | MailerLite Power by $10 |
| 2,501 to 3,000 | $59 · tier 3,000 | $69 · tier 5,000 | Kit Creator by $10 |
| 3,001 to 5,000 | $89 · tier 5,000 | $69 · tier 5,000 | MailerLite Power by $20 |
| 5,001 to 8,000 | $119 · tier 8,000 | $99 · tier 8,000 | MailerLite Power by $20 |
| 8,001 to 10,000 | $139 · tier 10,000 | $129 · tier 10,000 | MailerLite Power by $10 |
| 10,001 to 15,000 | $169 · tier 15,000 | $179 · tier 15,000 | Kit Creator by $10 |
| 15,001 to 20,000 | $189 · tier 20,000 | $219 · tier 20,000 | Kit Creator by $30 |
Official list prices in USD, before tax. Kit checked November 12, 2026; MailerLite checked November 12, 2026.
Against Power the picture is mixed. MailerLite Power is lower in five of the nine ranges, Kit Creator in three, and they are the same from 501 to 1,000 subscribers. Kit Creator is lower from 2,501 to 3,000 and above 10,000.
What the price does not show
- Features. The two plans do not include the same things. This site compares price and listed limits only.
- How subscribers are counted. The counting rule decides which tier you are on. See how each platform counts subscribers. Kit's rule is not covered there yet.
- Lists above 20,000. Kit's prices are recorded up to 20,000 subscribers so far.
Yearly cost of paid plans at 5,000 subscribers
MailerLite Comfort
Tier: up to 5,000 subscribers · 50,000 emails per month
From 5,001 subscribers: $745.20/year
$529.20/year
billed yearly · $588 if billed monthly
Lowest listed priceSee MailerLite plansGetResponse Starter
Tier: up to 5,000 subscribers · Unlimited
From 5,001 subscribers: $777.36/year
$531.36/year
billed yearly · $648 if billed monthly
+$2.16 per yearSee GetResponse plansAWeber Lite
Tier: up to 5,000 subscribers · 50,000 emails per month
From 5,001 subscribers: $850/year
$600/year
billed yearly · $720 if billed monthly
+$70.80 per yearSee AWeber plansMailerLite Power
Tier: up to 5,000 subscribers · Unlimited (fair use policy)
From 5,001 subscribers: $1,069.20/year
$745.20/year
billed yearly · $828 if billed monthly
+$216 per yearSee MailerLite plansKit Creator
Tier: up to 5,000 subscribers · Unlimited email broadcasts
From 5,001 subscribers: $1,190/year
$890/year
billed yearly · $1,068 if billed monthly
+$360.80 per yearSee Kit plansAWeber Plus
Tier: up to 5,000 subscribers · 60,000 emails per month
From 5,001 subscribers: $1,200/year
$900/year
billed yearly · $1,080 if billed monthly
+$370.80 per yearSee AWeber plansGetResponse Marketer
Tier: up to 5,000 subscribers · Unlimited
From 5,001 subscribers: $1,121.76/year
$934.80/year
billed yearly · $1,140 if billed monthly
+$405.60 per yearSee GetResponse plansGetResponse Creator
Tier: up to 5,000 subscribers · Unlimited
From 5,001 subscribers: $1,318.56/year
$1,072.56/year
billed yearly · $1,308 if billed monthly
+$543.36 per yearSee GetResponse plansKit Pro
Tier: up to 5,000 subscribers · Unlimited email broadcasts
From 5,001 subscribers: $1,690/year
$1,390/year
billed yearly · $1,668 if billed monthly
+$860.80 per yearSee Kit plans
Free plans that cover this size: Kit Free (up to 10,000 subscribers, Unlimited email broadcasts). Free plans have feature limits.
Official list prices in USD, before tax. MailerLite checked November 12, 2026; GetResponse checked November 12, 2026; AWeber checked November 12, 2026; Kit checked November 12, 2026. Try another list size.